Emotional Response: Transported by Soda

I was handed one of these the other day and it instantly transported me to my childhood:

It's amazing how I could have gone my whole life without thinking of this product again. But the moment I spotted the "cartoon skyline and art deco font" making a comeback, I was suddenly running up to my dad as he was carrying a box of them, jumping up and down and grabbing at his jacket at the promise of a sugary refreshment. I texted my siblings to share the memory with them.

What's cool is that the soda is made with cane sugar, like they were back then, before high fructose corn syrup took over in nearly ever similar product.   

Can you remember a time when a product reboot evoked an emotional response for you? Please share in the comments!

Stretching My Copy Muscles: Introducing Copper Fields Design

My first foray into writing high-end retail product content is the recently launched site copperfieldsdesign.com.

New York artisan Sam Spano creates handmade outdoor copper planters that add instant charm to your home or garden. It was a pleasure to craft copy for such a gorgeous product.

An added bonus is that Copper Fields uses sustainable materials like reclaimed ipe in fashioning their decorative planters.

 

 

Visit the Copper Fields site to browse their collections of copper planters, planters with trellises, copper furniture, window boxes, vases and more!

Congratulations to Sam and Suzanne Spano on the site launch. I so enjoyed telling your product story!

Cheers,
Carla